AI Prompt Sheet | May 7, 2026


HOW THIS WORKS

During the session, you'll set up an AI messaging project, run research, learn the campaign system by hand, and then bring everything together at the end to generate a complete campaign brief. Here's the sequence:

1. Create your project Open Claude or ChatGPT. Create a new project. Name it something like "[Your Brand] Messaging."

2. Run deep research Inside that project, open a chat and paste Prompt 1 below. Fill in your links. Hit enter. Let it run.

3. Upload brand voice Open a new tab in the same project. Upload emails, social captions, website copy, testimonials. Anything that sounds like you.

4. Learn the system The session teaches four principles. Do every exercise. Write in your notebook. Your outputs become the AI inputs later.

5. Return to the project After the teaching, come back to your project. Your research should be done. Open a new chat.

6. Load the framework In that new chat, paste Prompt 2 (the Campaign OS framework).

7. Generate your brief In the same chat, paste Prompt 3 with your hand-written outputs filled in. Hit enter.


PROMPT 1: Deep Research

When: Start of the session. Paste into a chat inside your project.

I want you to research [YOUR BRAND NAME] and the person behind it. My goal is to build a messaging project specific to this brand's voice, audience, and positioning.

Focus on two things:

  1. The brand and voice. Learn everything you can about the brand, the platform, and how they show up online. Pay specific attention to the creator's voice as it appears in captions, comments, existing messaging, and the content they create. I want to understand how this person naturally communicates so I can match that voice in everything I create.
  2. The audience. Pay close attention to publicly available comments on social media platforms, YouTube, and anywhere the audience interacts with the brand. I want to understand customer sentiment, common problems, wins, goals, frustrations, desired outcomes, and the exact language the audience uses to describe their experience.

Here are relevant links (skip any that don't apply): Website: | Instagram: | YouTube: | Facebook: | TikTok: | Membership/app site: | Other:

Produce: